vizeumPosts Tagged ‘’

Video: Vizeum rises above the competition at Agency Bake Off

By Vizeum UK on 12th May 2014
Bake off

Mary Berry and Paul Hollywood may be taking a little time off but our love of baked goods remains undimmed – as shown by a triumphant performance by our very own Kitty Jansz at The Great Agency Bake off. Kitty is a Senior Insight Manager for Vizeum UK, which keeps her busy, but she still finds [...]

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A Vizeum view of the economy: the ‘Goldilocks’ stage – May 2014

By Vizeum UK on 7th May 2014
Goldilocks

Last week we received confirmation that the UK economy had reached what most commentators are calling the ‘Goldilocks’ stage, with growth is neither too hot or too cold.  With a fifth consecutive quarter of growth and an annualised rate of 3.1% it’s expected that the country will finally return to 2008 levels of output in [...]

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A very Vizeum pub quiz

By Vizeum UK on 9th Apr 2014
London Evening Standard

If, during the perplexing popularity of the no-makeup selfie, you realised you’d rather see the finest men in media sporting enough slap to make a drag queen wince instead of women inadvertently adopting a polar bear… then the Vizeum pub quiz was for you. It was hosted at the Old Crown by the wonderful yet [...]

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Your media week in two minutes

By Vizeum UK on 4th Apr 2014
Turkey blocks access to Twitter website

Top news story of the week The European Parliament has passed a net neutrality law, which means that ISPs cannot deliberately slow down access to certain sites or content. What makes this move so significant is that it keeps access to the web open for European citizens. By contrast, this type of law doesn’t exist [...]

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AWE 2014: The tension between brands and innovation

By Vizeum UK on 3rd Apr 2014
Piers Taylor

Piers Taylor was up on stage this week at Advertising Week Europe talking about innovation in technology in London and he took time out to blog for Campaign’s LIVE@AdvertisingWeek.  Here’s what he had to say about how technological innovation can be both an ally and an enemy to innovation for brands: “From social media and [...]

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A pitch in a day: bringing a live brief to the entire agency

By Vizeum UK on 25th Mar 2014
Sausages

13 March 2014 – a date that will be forever etched onto our memories. This was the day that Vizeum launched our inaugural ‘Pitch in a Day’ competition. Its purpose? To give the entire agency and representatives from our key trading partners, first-hand experience of the pressures that come with a live client brief and [...]

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A Vizeum view of the economy – March 2014

By Vizeum UK on 24th Mar 2014
George Osborne budget

A very political budget turned out to be more interesting than anticipated thanks to a complete overhaul of the pension system, a reworking of the ISA, the confirmation of a new ‘garden town’ at Ebbsfleet and an extension of the Help to Buy scheme.  It certainly looks as though the policies are specifically aimed at [...]

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MINI Olympic adventures

By Vizeum UK on 20th Jul 2012
MINI

Friday 27th July marks the beginning of the biggest sporting occasion to hit these shores since… well since most of us were born. To celebrate the Olympic Games coming to London, MINI has launched The London 2012 Special Edition model in red, white and blue and we have been helping them mark the launch with a series [...]

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Coca-Cola brings EURO 2012 to the Fans

By Vizeum UK on 11th Jun 2012
Coca Cola Fan reporter

For Euro 2012, Coca-Cola want to celebrate consumers’ passion for football by being there with them in ‘the moment’.  We identified the two key properties through which to build a meaningful association, talkSPORT  and ITV – the tournament’s two commercial broadcasters.  We focused our investment in these channels to maximise efficiency & relevance (fewer things [...]

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BMW’s Olympic Gold

By Vizeum UK on 29th May 2012
bmws-olympic-gold

As an Olympic sponsor and torch relay partner, BMW wanted to find a way to support their association with the pre-Olympic procession, whilst also supporting their dealer network and showcasing their product. Rather than advertise nationally we wanted to create a regional buzz, driving interest and involvement with the relay, far beyond the reach of [...]

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The Vizeum World Cup Trend Report

By admin on 23rd May 2011
the-vizeum-world-cup-trend-report

Although it now feels like a distant memory, the 2010 World Cup captivated the nation – for a short time at least – with an abundance of stories and debates. It was the first time an African nation has hosted the cup and in some ways, it was the coming of age for South Africa. [...]

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