News

The Best Exotic Marigold Hotel

Vizeum and C4 Sales usher in Indian Summer for Fox’s Marigold Hotel sequel

25th Feb 2015

Fox Searchlight and Channel 4 Sales have teamed up in a bespoke partnership conceived and negotiated by Vizeum ahead of the release of The Second Best Exotic Marigold Hotel. It will see the film’s stars complete the sentence ‘It’s never too late to……’ in a 50″ Marigold-inspired spot that replicates the award-winning ‘Faces of Four’ format. [...]

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Match

Vizeum UK wins match.com media account in multi-market success

15th Jan 2015

Dating and relationship website match.com has awarded its offline media planning and buying business to Vizeum in the UK and three other markets. The UK decision follows a review process that began in September and saw three other agencies take part in a competitive pitch, including incumbent Initiative. It coincides with the decision to award [...]

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Joy of Storage

IKEA and Vizeum showcase the Joy of Storage with contextual ads

12th Jan 2015

IKEA has teamed up with Vizeum to help the British public think differently about their lives at home with a new ad campaign entitled ‘The Joy of Storage’. The latest instalment in the ongoing ‘The Wonderful Everyday’ campaign underlines the difference that good storage makes to daily lives with a 60-second TV ad created by [...]

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MINI and Auto Trader

Auto Trader and MINI launch The Great British Weekend

9th Dec 2014

MINI has teamed up with motoring marketplace Auto Trader to create a bespoke content hub to showcase the brand’s ‘The Great British Weekend’ proposition for all seven of its models. The hub, which has been devised and implemented by Vizeum, will be built around a series of videos featuring Auto Trader talent testing MINI vehicles [...]

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Very Christmas Countdown Campaign

Very.co.uk commences festive countdown with OOH advent calendar deals

3rd Dec 2014

Very.co.uk will promote daily deals in real-time across out-of-home sites as part of an integrated campaign in the lead-up to Christmas. For two weeks during December, the British public will see the best deals available each day from Very.co.uk through real-time OOH ads using Liveposter technology. The offers will be showcased across a variety of [...]

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Vizeum claims Campaign Media award

Vizeum scoops major Research gong at Campaign Media Awards

20th Nov 2014

Vizeum UK and sister agency iProspect claimed the Best Use of Research at the Campaign Media Awards for their work proving the link between social media ads and retail footfall for IKEA. ‘How to turn social engagement into in-store sales’ beat off competition from Mediacom, MEC and OMD to claim the award as it was [...]

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McCoys in Sky Sports Partnership

McCoy’s bags Sky partnership to celebrate real football heroes

18th Nov 2014

McCoy’s has reinforced its relationship with football fans and position as the ‘Official Crisp of the Football League’ through a partnership with Sky Sports and the Football League. Sky Media, the advertising arm of Sky, and media agency Vizeum have created an integrated campaign that features Sky Sports talent across TV alongside online, mobile, native, [...]

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Littlewoods embarks on Xmas push

Littlewoods gets into the festive spirit with integrated panto campaign

6th Nov 2014

Littlewoods will embark on a week-long teaser campaign with ITV to launch its Christmas pantomime-themed advertising activity. The ads form part of a fully integrated campaign, developed and implemented with media agency Vizeum, to showcase the brand’s ‘Make you Christmas Wishes Come True with Littlewoods’ proposition.  Two 10” spots will air during a range of [...]

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The Wonderful Everyday

IKEA and Vizeum celebrate meal times with ITV partnership

17th Oct 2014

IKEA and Vizeum have teamed up with ITV for an exclusive content partnership as part of a multi-channel campaign to promote the brand’s ‘Wonderful Everyday’ and ‘Every Meal is a Special Occasion’ propositions. The partnership includes idents and exclusive content designed to generate conversations around what makes an everyday meal a special occasion. The campaign [...]

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Stella Cidre

Vizeum retains AB InBev account as part of consolidated Euro business

17th Oct 2014

Vizeum UK has retained AB InBev’s media business as Dentsu Aegis won the consolidated pan-European media through a six-month review covering nine key markets. The AB InBev account will be managed by Vizeum in eight markets and will utilise the Dentsu Aegis Network to deliver media planning and buying, consumer insight, activation and innovation and [...]

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