Innovation

The Real Path to Integrated Innovation

By Vizeum UK on 14th Feb 2017
Grace

While many companies like to talk a good game when it comes to innovation, at Vizeum we’re all about making it tangible for our clients. That’s why last year, we strengthened our ‘smart thinking’ output with the addition of Grace Letley as innovation strategy director and embedded six innovation specialists within our client teams. They’re [...]

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Super Bowl 50: A whole lot less to talk about

By Vizeum UK on 12th Feb 2016
SB50 - Peyton Manning

The 50th Super Bowl was a sporting spectacle, musical show down and advertising showcase all rolled into one. The underdog Denver Broncos won the sporting bit, creating a fairy-tale ending for Peyton Manning’s career. Musical performances included Lady Gaga, looking like a fierce Hunger Games host in sparkly red suit as she belted out the [...]

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A view from The Vanity Fair Digital Summit

By Vizeum UK on 7th Jul 2015
Vanity Fair Digital Summit

It was with intrigue and intellectual curiosity that I entered Shoreditch Town Hall. What would a line-up billed as ‘world’s most prominent innovators and influential leaders across the tech sector and digital world’ have in store for us? The afternoon was structured around panel discussions covering a breadth of topics that reflected on the power [...]

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Tech viewpoint… on audio watermarking

By Vizeum UK on 5th May 2015
Shazam

Fergus Hynd, pebble {code}, technology R&D innovation consultant While most of us may have used a service like Shazam, few of us are aware what is going on behind the scenes. When you Shazam an audio track the service has to search a huge database to match the audio snapshot to something on record, very [...]

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SXSW: Beyond Human – just because we could, does it mean we should?

By Vizeum UK on 20th Mar 2015
Six Million Dollar Man

When we think of our future self, very few of us would see ourselves as a digital clone or even with our limbs replaced by bionic prosthetics. However, this vision of the future is something that could be moving out of the realms of science fiction and into reality, according to several speakers as SXSWi. [...]

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SXSW: Pivoting for success, lessons from netball

By Vizeum UK on 20th Mar 2015
Netball

You might not expect it. But a popular term at SXSW has been pivot. Eric Ries, author of iconic entrepreneur text The Lean Startup, David Cohen, co-founder of start-up accelerator Techstars and Jonah Peretti, founder and CEO of Buzzfeed, have all drawn mentioned to the word. Unfortunately, they’re not referring to the nifty footwork manoeuvre from Netball, [...]

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SXSW: We’re all different… What personalisation means for content

By Vizeum UK on 19th Mar 2015
VR

Believe it or not, almost every talk at SXSW this year has referenced data. Whether that’s privacy, new sources such as wearables, or creative use of it as a medium for content, data has been the buzzword of the festival. From filmmakers to developers, many recognise the new opportunities it provides to personalise experiences and [...]

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SXSW: The Connected City is closer than you think…

By Vizeum UK on 17th Mar 2015
City 2

Governments and public institutions are perceived as notoriously slow to innovate, but things are starting to change. At a SXSW session on the City 2.0, it was clear that large cities are grasping technological innovation with both hands as a way to solve long-running problems. Most major US cities like Chicago and New York have [...]

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SXSW: From Oslo to Mexico, what are the five conditions for innovation?

By Vizeum UK on 16th Mar 2015
Oslo StartUp

“We build the dance floor and let the entrepreneurs dance” Hallstein Bjercke, vice mayor of Oslo, panel discussion on The Oslo Startup Story, SXSW 2015 Austin, Texas, host city of SXSW Interactive, is a city buzzing with ideas during the five days of the festival, but is also rife with innovation all year round. It’s [...]

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SXSW: Who owns data in a connected world? Entering the age of Sensorship…

By Vizeum UK on 16th Mar 2015
Baby Monitor

Connected has undoubtedly been more than just a buzzword at SXSW 2015… especially in the tech showcased that connects the physical and digital in health, cars and retail . Of course, the Internet of Things is by no means a new concept with wearable devices already bringing our own bodies closer to the digital world [...]

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Vizeum gets ready for SXSWi

By Vizeum UK on 2nd Mar 2015
sxsw-2015

We’re all different… What personalisation means for content Pivoting for success, lessons from netball Beyond Human – just because we could, does it mean we should? The Connected City is closer than you think… From Oslo to Mexico, what are the five conditions for innovation? Who owns data in a connected world? Entering the age [...]

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Your Media Week In Two Minutes

By Vizeum UK on 30th Jan 2015
Tom Brady

Hot Dogs? Check. Nachos? Check. Crisp cold Budweisers? Check. Yes, that’s right ladies and gentleman… the time is nearly upon us to indulge in the excessive gravitas of the America’s premiere sporting event – The Super Bowl. NBC gave us a dose of the last minute drama that those that manage to stay awake into [...]

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Your media week in two minutes…

By Vizeum UK on 23rd Jan 2015
The Sun

So the participants in the biggest ad event of the year are set. In just over a week’s time the New England Patriots and the Seattle Seahawks will compete in the greatest show on turf. While those that have forked out the £3m+ fee to advertise eagerly await the big kick off, America has been [...]

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Your media week in two minutes…

By Vizeum UK on 9th Jan 2015
Je Suis Charlie

The tinsel is back in the attic, the Christmas Tree packed off to ‘the chipper’ and distant relatives forgotten for another 12 months. However, with many left feeling the post-yuletide blues, it seems the one thing we won’t miss is the festive TV schedule. 2015 has kicked off with the news that Christmas TV ratings [...]

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Your media week in two minutes…

By Vizeum UK on 5th Dec 2014
Gangnam Style Breaks YouTube

From the silver screen to the camera screen, if this week’s edition were to be given a theme then it would probably be visual storytelling. That means there’s no room for a delightful Christmas ad from McVitie’s (the brand’s first festive offering for more than 30 years) that reaches into the big box of marketing [...]

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Your media week in two minutes…

By Vizeum UK on 21st Nov 2014
Mark Zuckerberg

While we were toasting success at this week’s Campaign Media Awards on Wednesday, one celebrity was already toast on I’m A Celebrity Get Me Out of Here. Gemma Collins demonstrated a complete lack of awareness of the show’s premise or even just its name before stepping on the plane to the other side of the [...]

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Your media week in two minutes…

By Vizeum UK on 14th Nov 2014
iamperfect

Like the Co-operative Bank’s commitment to ‘ethics and values’, we’re dedicated to innovation. While getting the word tattooed on our backs is a step too far for us, we’re still here to bring the five things you need to know 24 hours after sailing down The Thames on the annual Vizeum away day. This week [...]

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Your media week in two minutes…

By Vizeum UK on 31st Oct 2014
Facebook Mobile

Few occasions tend to divide opinion quite as much as Halloween, but one thing is certain – that its place in the UK calendar has been well and truly cemented in recent years to presenting a real opportunity to cash in (in some people’s eyes). Well, there’s no tricks and only treats to be found [...]

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Your media week in two minutes…

By Vizeum UK on 17th Oct 2014
GameOfThrones

OK, OK… So you’ve had enough of reading about Vizeum and AB InBev… We completely understand, which is why we think it’s only right that we save you from having to wade through all the other media stories from the week by flagging what you really need to know about. Shockingly, there’s no room for [...]

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Your media week in two minutes…

By Vizeum UK on 13th Oct 2014
BBC Only God Knows

All aboard the £2.5bn new air conditioned, driverless tube and that other snaking, glowing vision of the future – ‘your media week in two minutes’. While this campaign from Thorne Travel might be the best (and worst) thing we’ve seen on YouTube this week, it narrowly missed out on making the five things you need [...]

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